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Customlytics

Customlytics

Review
8.1/10
🇩🇪 Berlin, Germany·10 - 49 employees·Reviewed May 2026

Berlin full-service app marketing and consultancy founded in 2016, specialising in mobile strategy, ASO, analytics, performance marketing, and CRM for leading app brands.

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Best For
App businesses and mobile-first brands seeking expert mobile strategy, ASO, analytics, and performance marketing from a Berlin specialist
Hourly Rate
$150 - $199 / hr
Min. Project
$5,000+
Industries
Technology, SaaS, Consumer Apps

About Customlytics

Customlytics GmbH is a Berlin-based full-service app marketing agency and consultancy founded in 2016. In November 2024, they joined The Relevance Group (TRG), enhancing their data, insights, and automation capabilities. Their specialist team serves mobile strategy, app store optimisation, GA4 and tracking implementation, performance marketing, marketing automation, and mCRM. Notable clients include Audible, Delivery Hero, and Deutsche Telekom. With $150-$199/hr rates, they are one of Germany's premium mobile app marketing consultancies.

Who Customlytics Is Best For

Customlytics suits mobile app companies, tech businesses, and brands investing seriously in their app channel. Their combined expertise in strategy, tracking, ASO, and CRM makes them a strong partner for companies that want integrated mobile marketing rather than ad-hoc campaign management.

Why Choose Customlytics

Founded 2016 with Audible, Delivery Hero, and Deutsche Telekom as clients
Full mobile stack: strategy, ASO, tracking, performance, and CRM
Joined The Relevance Group in 2024 for enhanced data capabilities
Berlin-based with deep German and European app market knowledge

Things to Consider

Premium $150-$199/hr rate is among the highest in the market
Narrow mobile/app focus; not suited for businesses without app presence
Premium $5,000+ minimum may exclude early-stage apps

Customlytics Services

Mobile & App MarketingDigital StrategyDigital AnalyticsApp Store OptimizationMarketing AutomationPay Per ClickUX/UI Design

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