Goodman Lantern

AI-Native SEO Boosts Visibility for a Leading B2B Content Agency

Goodman Lantern moved a B2B content agency from traditional SEO to an AI-native strategy with structured content, schema, IndexNow, and LLM crawler access. Reported results: 35% year-over-year organic traffic growth, more than 50% increase in LLM-assisted visibility, and 2% of sessions from ChatGPT, Perplexity, and Gemini referrals.

Using Primary Research to Establish Thought Leadership for AFH Wealth Management

AFH Wealth Management

Goodman Lantern partnered with UK wealth manager AFH to produce the white paper “The Acquisition Landscape in UK Wealth Management,” based on surveys of IFA owners and senior advisers. The research-backed publication was promoted across AFH channels as its first major data-driven thought-leadership asset.

Growth and Efficiency Through HubSpot Partnership

A B2B SaaS firm consolidated marketing, sales, and support on HubSpot with Goodman Lantern. The case study reports a 200% increase in lead generation in one year, 150% more MQLs, 25% fewer support tickets, a 48% increase in sales, and a 3x NPS lift.