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Identity Dental Marketing

Identity Dental Marketing

Review
8.1/10
🇺🇸 Bradenton, Florida, United States·10 - 49 employees·Est. 2009·Reviewed Aug 2026

Dental-only marketing agency for SEO, ads, web, and social

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Best For
US dental practices that want a dentistry-only partner for websites, SEO, Google Ads, and social rather than a generalist SMB shop
Hourly Rate
$60/hr
Min. Project
$1,000+
Industries
Dental, Healthcare

About Identity Dental Marketing

Identity Dental Marketing is a Chicago dental marketing agency founded in 2009 by Grace Rizza. The official site offers customized dental marketing, websites, SEO, Google Ads, social (Facebook/Instagram), branding, and advertising consulting, with a complimentary marketing planning session and no-plateau positioning. Niches named on the site include general dentists, pedodontists, periodontists, prosthodontists, and start-up practice owners nationwide. DesignRush lists Google reviews at 5.0 (163), under-49 employees, minimal budget $1,000-$10,000, and average hourly rate $60/hr. This listing uses that DesignRush hourly figure and a $1,000+ floor from the same minimal-budget band, with team size mapped to the Clutch-style 10-49 bucket that matches under-49 / ~11-50 third-party headcount. Google Business Profile tied to identitydental.com lists 12003 Seabrook Ave, Bradenton, Florida, with a 5.0 rating across 166 reviews. Third-party directories still mention Chicago; this listing uses the live Google listing address. Homepage quotes are from named dentists (Dr. Satwinder S., Dr. Carlo A., Dr. Brittany R., and others) citing new-patient and ranking gains. Core offering is marketing for dental practices, not software development.

Who Identity Dental Marketing Is Best For

Identity Dental Marketing is best for dentists — general, pediatric, perio, prostho, and startups — who want an agency that only does dental. DesignRush lists Google reviews at 5.0 across 163 reviews, under-49 employees, a $1,000-$10,000 minimal budget, and about $60/hr. Founded in 2009 by Grace Rizza; public HQ is Chicago. Not a fit if you are not a dental practice, or if you need a Clutch-verified 50-review sample — the public directory weight here is Google and DesignRush, not a large Clutch profile.

Why Choose Identity Dental Marketing

DesignRush lists Google reviews at 5.0 across 163 reviews
Dental-only since 2009; founder Grace Rizza is named on the site
Website, SEO, Google Ads, and social under one dentistry-trained team
DesignRush entry budget $1,000-$10,000 and about $60/hr

Things to Consider

Dental-only; will not fit non-healthcare or non-dental brands
No large Clutch review sample; directory weight is Google/DesignRush
Hourly is a DesignRush $60/hr figure, not a Clutch $25-49 style band
10-49 person team serving practices nationwide, so local on-site presence is limited

Identity Dental Marketing Services

Search Engine OptimizationPay Per ClickSocial Media MarketingWeb DesignBrandingContent Marketing

Reviews from Google

5.0/5 (166)
1/5· 2 months ago

My experience with Identity Dental Marketing was overall very poor and I do not recommend doing business with them. You begin the process with an inquiry first on their website, then meet the owner, Grace, and then off they go on a sales pitch. Literally will “nickel and dime” you for everything. I had a small project needing to be completed for my dental office portfolio and I was just not that impressed with her or her team. It felt very disorganized and overpriced for what they were offering versus what I needed. They could not meet my expectations and I strongly recommend seeking other options for marketing needs other than this company.

5/5· a month ago

I've had a great experience working with Identity Marketing. My account manager, Ivan, is consistently responsive and does excellent work — always on top of things and easy to communicate with. The whole team has been great to work with, and I'd highly recommend them.

Reviews sourced from Google

See all 166 reviews on Google

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