
Whitworth SEO
ReviewManchester SEO consultancy founded by Charlie Whitworth with 14+ years of experience, delivering authentic, jargon-free SEO for businesses seeking organic growth without large agency overheads.

Clients
About Whitworth SEO
Whitworth SEO is a Stretford, Manchester-based SEO consultancy founded by Charlie Whitworth, an SEO specialist with over 14 years of experience delivering organic search growth since 2009. Positioning around 'authentic, jargon-free SEO', the boutique team offers technical SEO auditing, SEO training, content strategy, and general consultancy. Their proprietary RARER methodology guides their approach, and their track record includes outranking major competitors like Amazon and Wayfair for clients, with inbound enquiries increasing by more than 300%.
Who Whitworth SEO Is Best For
Whitworth SEO suits UK businesses that want senior-level SEO consulting at accessible rates, without the overhead of a large agency. Their boutique model gives clients direct access to Charlie Whitworth's 14+ years of experience, making them a strong choice for SMEs that need meaningful organic search improvement and clear, honest communication.
Why Choose Whitworth SEO
Things to Consider
Whitworth SEO Services
Selected Work

SEO for Fashion (E-Commerce)
Fashion e-commerce
Whitworth applied its RARER methodology for a fast-fashion e-commerce brand to cut PPC reliance and grow sustainable organic visibility β tackling SEO governance, an outdated keyword universe, keyword cannibalisation across PDPs/PLPs, and weak product-page optimisation.
View case study
Optimising for Intent & Conversion with Rotageek
Rotageek
For AI-powered rota management SaaS Rotageek, Whitworth focused on traffic quality and CRO over raw volume β aligning terminology and entity SEO so high-intent users convert, rather than chasing low-value sessions typical of SaaS SEO.
View case study
Dominating the Furniture SERPs with Off The Grain
Off The Grain
Yorkshire handmade furniture retailer Off The Grain partnered with Whitworth to rebuild organic after Core/Product Review/Helpful Content updates β aiming to lift organic revenue from ~Β£4k to Β£10k/month and grow non-brand traffic in a category competing with Amazon, Etsy and Wayfair.
View case studyReviews from Google
I worked with Charlie and his team for just over a year while in a previous role in the tech sector, and they consistently delivered exceptional results. What impressed me most was their technical capability - they guided us through a complex site migration and their technical SEO audit uncovered issues our previous agency had missed entirely. Their approach to optimising for AI answer engines was particularly forward-thinking and we saw measurable improvements in traffic from these sources. The content development roadmap they created was strategic and actually achievable, not just a wishlist. We saw solid growth in non-branded keyword traffic throughout our engagement. I'd actually worked with Charlie previously when he was Head of SEO at another agency, and chose to follow him to his ne
We have been working with Charlie at Whitworth SEO for over a year now after discovering him during his talk at Brighton SEO. His depth of knowledge is clear from day one and he combines real expertise with a very approachable style. His SEO conference, HiveMCR, was a breath of fresh air in a world of grey boring conferences. He has taken the time to understand our business properly; Charlie is straightforward, reliable and genuinely enjoyable to work with.
Reviews sourced from Google
See all 24 reviews on GooglePhotos


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