Phiture
ReviewAward-winning Berlin mobile growth consultancy specializing in ASO, performance marketing, and user retention for the world's leading apps.
Clients
About Phiture
Phiture is a Berlin-based mobile growth consultancy and agency founded in 2016 by Andy Carvell and Moritz Daan, recognized as one of the global leaders in mobile marketing. The firm uses its proprietary Mobile Growth Stack as a strategic framework, applying it across five core practice areas: App Store Optimization, Performance Marketing, User Retention and CRM, Creative and Art Direction, and Data, Technology, and AI. Phiture has worked with Spotify, SoundCloud, Bumble, Headspace, Deezer, Hallow, and EasyPark, representing some of the most downloaded apps in their respective categories. The agency has won App Marketing Agency of the Year at the App Promotion Summit, Best Independent Agency recognition, and Best Retention Campaign at the Drum Awards. Phiture's premium pricing ($200-300/hr) and $25,000 minimum project size reflect the firm's positioning at the top end of the mobile marketing market, where it competes for enterprise app clients with complex acquisition, engagement, and monetization challenges. Clutch reviewers award Phiture 4.9 stars across 21 reviews, with clients highlighting strategic sophistication and measurable improvements in app store visibility and user retention rates.
Who Phiture Is Best For
Phiture is the right partner for consumer app companies, subscription services, gaming platforms, and digital media brands that need senior-level mobile growth expertise covering the full user lifecycle from acquisition through monetization and long-term retention.
Why Choose Phiture
Things to Consider
Phiture Services
Selected Work
How systematic ASO helped Headspace grow past 6 million users
Headspace
Phiture ran a 6-month ASO program for Headspace: 1000+ keywords, creative and metadata tests, and localization. Visibility rose 40%, search installs 18%, and the app grew from 6 to 6.6 million users, entering the US top-100 grossing list.
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PressPlay GenAI testing for Wildlife Studios
Wildlife Studios
Wildlife Studios used Phiture’s PressPlay to run 168 ASO experiments and 322 variants in under two months. Seven GenAI experiment wins drove conversion lifts up to 24.1% and 12 million projected additional installs.
View case study
HBO Max EMEA movie-night personalization
HBO Max EMEA
Official Phiture success story on HBO Max EMEA movie-night personalization work. Documented on phiture.com/success-stories.
View case studyReviews from Google
I'm not sure if this is a real company that has scammers after it, or if it is just a scam entirely. They are not the only ones. In the past year I've had about 7 people "contact" me via txt/whats app regarding "job" opportunities and earning commission. Another term is "affiliate scammers" they will tell you stuff, some of which may sound legit then when you ask about how you get paid, they recommend you deposit money into bitcoin or in some other form, just be aware if you come across this. Thankfully, I haven't let them get me to the point of giving money but just be careful if you come across this or something similar.
Worst experience black mail and rude customer service After losing £1000 after both customer service and the so called trainer said I wouldn’t lose a penny and then to asked for another £2700 to clear the negative well I was discussed, then when I said I’ll take action they tried black mail with a silly % off Then the trainer offering 300usd if I clear the balance please they have left my family with no food Phiture doesn’t care so please people don’t be sucked in I would like to think they may offer some compensation
Reviews sourced from Google
See all 32 reviews on GooglePhotos
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