Equal
ReviewEqual delivers product design and digital product services from Boston.
Clients
About Equal
Equal is a Boston, United States-based agency specializing in product design. Their portfolio spans work across Logistics, Hospitality, Media & Entertainment.
Who Equal Is Best For
Startups needing Product Design, Mid-market product teams.
Why Choose Equal
Things to Consider
Equal Services
Selected Work
MySheriff: A UX Audit That Lifted Activation
MySheriff
Equal ran a UX audit on personal-safety app MySheriff, mapped onboarding drop-offs, and rebuilt the journey around activation — delivering an activation-first redesign in about two weeks.
View case study
Superplan: Rebuilding an AI Financial-Planning Platform
Superplan
Equal audited and rebuilt AI financial-planning platform Superplan around how UK advisors actually work — full product redesign of IA, UX, and design system in four months.
View case study
Bidadoo: Mobile-First Marketplace Redesign
Bidadoo
Equal rebuilt heavy-equipment marketplace Bidadoo around buyer behavior — sitewide UX/UI redesign plus frontend for search, filtering, mobile, and the eBay handoff in 10 weeks.
View case studyPhotos
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